Brad’s Impact as an AI Hero
Relentless in Understanding Their Customers to Drive Better Experiences
Brad has helped push DataRobot into the hands of more data scientists that wouldn’t be doing machine learning before, but now they can actually “deploy models, and deploy them smartly. It’s been a game-changer for us.” For example, 96% of all of Krogers transactions are made by people that are part of the loyalty program. One aspect that Brad works on is using the information that the loyalty program provides, leveraging AI to find patterns in the transactions, and then taking better actions, such as personalized coupons.

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