Google AdWords Bidding
Predict the ideal bidding prices for each of your AdWord phrases to optimize your campaigns.
By using machine learning to build models from past marketing and sales activities to predict the sales volume attributable to each individual AdWord, it's easy to determine the optimal price to bid to achieve your target ROI while simultaneously avoiding losing the word to a competitor.
Building auction models that can capture complex and changing human behavior is incredibly difficult and time-consuming, but the DataRobot platform can find the most accurate model with just one click.
"The great thing about DataRobot is that the only thing now limiting the models we build is our imagination. There’s no simpler way to interact with data science than with DataRobot."
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