Use cases in all industries
Google AdWords Bidding
Determine the optimal price to bid on each Google AdWord to achieve your target ROI.
See the use caseProduct Personalization
Target and personalize content and product recommendations, resulting in increased customer engagement, brand value, and sales.
See the use caseFinding Duplicate Customer Records in Your Database
Make sure your database adheres to best practices.
See the use caseLoyalty Program Usage
Personalize redemption recommendations in loyalty schemes, resulting in increased consumer usage and engagement.
See the use caseNext Best Offer
Recommend the right product to the right person at the right time.
See the use caseMultichannel Marketing Attribution
Accurately determine which of your marketing activities are having the biggest effect on sales.
See the use caseCustomer Churn
Understand the factors that lead to customer churn and predict which customers are likely to defect so you can take preventative action.
See the use caseNext Best Action
Understand which marketing activities are most likely to move each individual customer closer to purchase.
See the use caseBlockchain
As a relatively new financial system, blockchain is particularly vulnerable to security threats. Build and deploy machine learning algorithms that can detect anomalous behavior anywhere along the chain.
See the use caseDigital Wealth Management
See the use caseCounterterrorism
Predicting and preventing terrorist attacks is a chief concern for intelligence and agencies, and predictive modeling based on historical data may help prevent them in the future.
See the use caseFraud detection
Almost every government agency serving the nation's citizens suffers from fraud, costing approximately $80 billion a year. Data analysis and predictive modeling can combat this issue in minutes, not months.
See the use caseInsider threat
Threats can come from all sides, not just externally but from inside government agencies as well. These agencies need to proactively block any potential misuse, using machine learning to identify exploitation of inside information.
See the use caseCybersecurity
Cybersecurity is emerging as one of the greatest threats of the future, and federal agencies are particularly vulnerable. Build, deploy and refresh models to predict incoming threats in real-time.
See the use caseDrug Delivery Optimization
To increase product adoption, pharmaceutical firms ship millions of drug samples to doctors and hospitals. The orders can be consolidated when the same location requests two or more drug samples. DataRobot can predict which drug samples should wait for consolidation, reducing the overall cost of delivery.
See the use caseLife Insurance Underwriting for Impaired Life Customers
Typically, unless a reinsurance company covers the risk, direct insurance companies do not underwrite life insurance for individuals who have suffered a serious disease and are in a situation of “impaired life." A reinsurance company wants to predict which customers have positive health prospects and are insurable.
See the use caseDisease Propensity
Outreach to patients without analytics is like trying to tie your shoes in the dark. Unfortunately, waiting until they seek care results in higher costs, and potentially poorer outcomes, for everyone.
See the use caseModeling ICU Occupancy
Forecasting ICU occupancy means being prepared for incoming patients and not staffing empty beds.
See the use caseEstimating Sepsis Risk
Sepsis is a serious condition that often occurs suddenly and with life-threatening impact. Identifying patients most at risk for developing sepsis may mean the difference between life and death.
See the use caseHospital Readmission Risk
Proactively identifying hospital readmittance means increasing quality of care, decreasing costs, and improving the lives of patients.
See the use caseFinding New Oil and Gas Sources
In the Oil and Gas Industry, upstream companies continually search for potential new oil and gas fields, both underground and underwater. Drilling exploratory wells is a significant investment, and you must be able to predict which locations will produce the most profit at the lowest cost.
See the use caseInsurance Pricing
To be profitable in the insurance industry, you must avoid being adversely selected against. To avoid this and maintain your underwriting margins requires highly accurate predictive models.
See the use caseCredit Card Fraudulent Transactions
The cost of credit card fraud is billions of dollars per year. By accurately predicting which transactions are likely fraudulent, banks can significantly reduce these illegal transactions while providing card holders an excellent customer experience.
See the use caseFraudulent Claim Modeling
The cost of fraudulent insurance claims is in the billions. Accurately predicting claims legitimacy significantly reduces fraudulent payouts and leaves the insured with a positive customer experience.
See the use caseDirect Marketing
To maximize ROI, it's important to boost marketing response rates and minimize misdirected communication. The most up-to-date modeling algorithms return the best results, but the data science expertise required to implement them can be daunting.
See the use caseCredit Default Rates
Individuals or businesses often need loans. Making accurate judgments on the likelihood of default is the difference between a successful and unsuccessful loan portfolio.
See the use caseConversion Modeling
The ability to predict which segments are most likely to convert from a quote to a policy allows insurance companies to optimize their pricing algorithm and their marketing spending, leading to data-driven objective business decisions.
See the use caseClaim Payment Automation Modeling
Time is money, for your business and for your customers. Use DataRobot to model when autopaying claims is the best option. Shortening the claim cycle drives costs down and customer satisfaction up.
See the use caseClaim Development Modeling
Out with the old, in with the new....newer machine learning algorithms are allowing insurance companies to build more robust mechanisms for predicting, once a claim occurs, how much it will ultimately cost.
See the use case