
Marketing
Artificial intelligence (AI) is transforming marketing, but for most marketers, getting actionable insights through “AI marketing” seems impossible without an army of software engineers. We have a solution: The DataRobot AI Cloud platform.
Discover how marketers are using enterprise AI for more intelligent marketing campaigns.
Discover how marketers are using enterprise AI for more intelligent marketing campaigns.

AI in Marketing
The speed of business has accelerated to the point where marketers can no longer get by with traditional methods of attracting, influencing, and retaining customers. To understand and proactively reach both new and existing customers, today’s marketers need to embrace artificial intelligence (AI) to automate and accelerate all aspects of their marketing efforts.
DataRobot Helps Marketers With:
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Explore the Most Popular Resources
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On-Demand WebinarHow AI and ML is Revolutionizing Marketing PersonalizationMarketing organizations have used data to better understand and reach customers for years. Now, AI and machine learning have the potential to greatly improve data-driven insights over traditional business intelligence. Using DataRobot’s AutoML, marketers can get more accurate insights faster and while lowering costs, resulting in increased engagement and sales. That’s the power of AI and machine learning for marketing.Watch the Webinar
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VideoAI & ML for Marketing: A Symphony of Effective CommunicationIn this video, we'll explore how One Prediction helps the Danish Radio Concert Hall—home to over 400 concerts and events a year—ensure relevance and value for all their audience segments. You'll also see how they apply AI to content recommendations and response predictions on web, email, and social media initiatives for increased customer engagement.Watch the recording
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On-Demand WebinarCustomizing AI Tools to Accelerate Marketing OperationsJoin this webinar to learn how commerce marketers use AI and automated machine learning to future-proof your creative and media solutions - and find new and innovative ways to shorten deployment time.Watch the Webinar
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EbookAutomated Machine Learning Drives Competitive Advantage in MarketingMachine learning helps marketers enhance targeted campaigns, boost revenue for the organization, improve customer service, and optimize operations throughout the department – and that’s just the beginning.Read More
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EbookAI in Retail MarketingArtificial Intelligence (AI) offers a way forward for retail marketers to gain deeper insights and fine-tune their promotions based on a broad range of data inputs and accurate predictions. With AI-driven solutions around key metrics such as net promoter score and customer sentiment, marketers gain an automated means to adjust their campaigns, drive customer loyalty, and ensure that they are investing in the right product-focused promotional strategies.Read More
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EbookMultichannel Marketing Attribution with DataRobotRead More
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BlogAutomated Machine Learning and Next Best OfferRead More
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EbookAI in Customer Analytics: Tapping Your Data for SuccessThere’s no shortage of data on customers these days. Companies are collecting reams of it to get the best insights on their customers. But optimizing those insights to make the most effective business decisions is a hurdle that many companies have yet to overcome.Read More