Enabling the AI-Driven Enterprise

Data Storytelling: The Key to Engaging and Influencing Executives

DataRobot Data Storytelling The Key to Engaging and Influencing Executives Resource card v2.0

Storytelling is one of the most powerful ways to communicate data. Did you know that by using proven storytelling techniques to appeal to the decision making part of the brain, you can influence how and if your users take action on their data? When applied to advanced analytics, storytelling can both accelerate decision making and boost user engagement and adoption. It’s a science that can be learned.

This insightful webinar will help listeners understand how to use the power of data storytelling to influence others to take action. It will also demonstrate how DataRobot uses storytelling in its internal analytics, to make decision making simple.

Attendees will learn:

  • The Power of Visual Storytelling and how it affects the brain
  • How to use Right-brain action words to invoke action
  • Why storytelling is more than pretty charts
  • What 5 things you must ask to create a compelling data story
  • Why DataRobot sees storytelling as the key to user adoption


Mico Yuk
Mico Yuk
Co-Founder, BI Brainz